Key highlights:
- Strategy increased its Bitcoin holdings to 709,715 BTC after spending $2.1 billion on a single purchase last week.
- The company now controls more than 3.3% of Bitcoin’s total supply, reinforcing its dominance among public firms.
- The purchase coincided with rising Bitcoin prices and renewed investor confidence in crypto-exposed equities.
Strategy (MSTR), the Bitcoin treasury company headed by Michael Saylor, has surpassed the 700,000 Bitcoin milestone following another large-scale acquisition. The company purchased 22,305 BTC last week for approximately $2.1 billion at an average price of $95,284 per coin, according to filings with the U.S. Securities and Exchange Commission.
Strategy has acquired 22,305 BTC for ~$2.13 billion at ~$95,284 per bitcoin. As of 1/19/2026, we hodl 709,715 $BTC acquired for ~$53.92 billion at ~$75,979 per bitcoin. $MSTR $STRC $STRK $STRF $STRD $STRE https://t.co/6hpAeOxp2I
— Strategy (@Strategy) January 20, 2026
The latest deal brings Strategy’s total Bitcoin holdings to 709,715 BTC. The company has now spent about $53.92 billion acquiring Bitcoin at an average cost of $75,979 per coin, cementing its position as the world’s largest public holder of the asset.
Largest purchase since early 2024
The recent acquisition marks Strategy’s biggest Bitcoin purchase since November 2024, when it bought 55,000 BTC for $5.4 billion.
The timing of the purchase aligned with a broader market rebound. Strategy’s shares (MSTR) climbed above $185 on Wednesday last week as the Bitcoin price surged to a multi-month high above $97,000.
Investor sentiment was also supported by MSCI’s earlier decision not to exclude companies holding digital assets from its equity indices.
Strategy’s growing share of Bitcoin supply
With more than 709,000 BTC on its balance sheet, Strategy now controls approximately 3.37% of Bitcoin’s total supply of 21 million coins and about 3.55% of the circulating supply, according to Blockchain.com data.
This growing concentration comes as markets reassess the role of Bitcoin in corporate treasury strategies. While critics previously labeled the 2025 summer rally as speculative, ongoing accumulation by large firms suggests a more structural shift toward digital assets on balance sheets.
James Butterfill, head of research at CoinShares, said markets will increasingly differentiate between companies that can sustainably manage digital asset exposure and those that cannot.
Butterfill noted in a recent update that the future of these companies depends on disciplined treasury management, solid business fundamentals, and realistic expectations for digital assets.
Source:: Strategy Pushes Bitcoin Holdings Past 700,000 After $2.1B Buy